I spotted the rebranding of Johnson's Backyard Garden by Ryan Rhodes on Brand New last year, but this post reminded me of it again, and felt compelled to post it here. In the words of Armin:
...the new logo and identity revolve around inked pieces of wood that are then arranged quite organically to make up letters that then make words, or shapes like roosters and beets. For an organic farm, its seems like there couldn’t be a better fit than this identity